A 240% Uplift in Bookings Using Flows and Smart Recommendations
Location
Riyadh, Saudi Arabia
Industry
P2P Property Rental
Solution
Growth Analytics
Challenge
The client needed to enhance customer engagement and increase bookings through better communication strategies and data-driven insights.
Achievements
Booking Increase
240%
increase in the number of bookings
Cart Abandonments
21.6%
conversion rate for cart abandonment flows
Daily Active Users (DAU)
772%
increase in daily active users
By building cross-channel flows to communicate periodically, the client actively used 50+ flows across all channels to engage with customers. They created an event-triggered flow to reactivate old customers, targeting users who had previously booked but had been inactive for the last 28 days. Additionally, they used conditional splits to tailor communication based on user behavior, resulting in a conversion rate of 10.6%.
